The versatility of video highlights how creativity and innovation are developing in the technological age but it’s important to go beyond how video is affecting the social world and look more intrinsically.
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Writing a brief is probably the most underrated step in the whole video production process, and it’s not as straightforward as it sounds.
The post How to write the perfect video brief (or just steal ours) — CPY- appeared first on Wooshii.
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In the fast-paced pharmaceutical industry, it’s never been more important for brands to stand out from the crowd.
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Customer testimonials and case studies can help to overcome those barriers, particularly for high-value sales.
Case studies are generally granular, data-led accounts of how you helped a customer solve a problem, while testimonials are more emotive conversations with customers about their experience of the product or working with you.
The post Checklist: How to create the perfect video marketing strategy — CPY- appeared first on Wooshii.
Customer testimonials and case studies can help to overcome those barriers, particularly for high-value sales.
Case studies are generally granular, data-led accounts of how you helped a customer solve a problem, while testimonials are more emotive conversations with customers about their experience of the product or working with you.
The post Checklist: How to create the perfect video marketing strategy appeared first on Wooshii.
Customer testimonials and case studies can help to overcome those barriers, particularly for high-value sales.
Case studies are generally granular, data-led accounts of how you helped a customer solve a problem, while testimonials are more emotive conversations with customers about their experience of the product or working with you.
The post Why your case studies need to move from paper to video appeared first on Wooshii.
Animoto in 2020 found that 58% of consumers now visit a brand’s social pages before visiting their website, up from roughly 32% from the year before.
The post The time is now: TikTok, Instagram and creating the perfect branded social content appeared first on Wooshii.
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Videos come in a thousand shapes and flavours, from noirish documentaries to 16-second dance TikTok crazes. Imagination really is the limit. So it’s unsurprising that this supremely flexible tool can be used in different ways at every stage of your marketing strategy, from awareness through to after-sales.
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Budget approval. If you’re looking for two words that can kill your creative enthusiasm for video content, you’ve found them.
The post How to sell video to your boss — CPY- appeared first on Wooshii.
Published first here: https://wooshii.com/insights/how-to-sell-video-to-your-boss-cpy/
Budget approval. If you’re looking for two words that can kill your creative enthusiasm for video content, you’ve found them.
The post How to sell video to your boss appeared first on Wooshii.
Published first here: https://wooshii.com/insights/how-to-sell-video-to-your-boss/
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